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How Ridima Is Changing the Way Nigerians Buy, Sell and Think About Gift Cards

Vanguard Reporter

August 12th, 2026

14 views

Ask ten Nigerians what a gift card is, and most will describe the same thing: something you receive from someone, redeem at a store, and forget about. That description made sense ten years ago. It does not describe how gift cards in Nigeria work today. The post How Ridima Is Changing the Way Nigerians Buy, Sell and Think About Gift Cards appeared first on Vanguard News .

Read the full article on Vanguard

Source:Vanguard

Buga, Muyiwa Ademola, Nicki Carl, others honoured at Nigerian Cultural Festival in Plymouth

Depend on just good body, get cheap attention — Olaide Oyedeji

I produced my first film at 18 — Feyisara Hassan

BBNaija 11: Neche’s exit adds new twist as eight Housemates face eviction tonight

Shamzydane releases new Afrobeat single ‘Alone’

I want my legacy in Nollywood to be about talent, not discrimination — Aesha Mikaelson

Why actors must learn to let go of their characters — Ebisan Arayi

I don’t care about assumptions people make about me — Seyi Hunter

Boko Haram commander, three fighters, woman surrender to troops in Borno

Transfer: Arsenal sends fresh message to Julian Alvarez

I only get approached by younger men – Venita Akpofure

LaLiga: Ejuke savours Sevilla’s away victory over Athletic Bilbao

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How Ridima Is Changing the Way Nigerians Buy, Sell and Think About Gift Cards

Buga, Muyiwa Ademola, Nicki Carl, others honoured at Nigerian Cultural Festival in Plymouth

Depend on just good body, get cheap attention — Olaide Oyedeji

I produced my first film at 18 — Feyisara Hassan

BBNaija 11: Neche’s exit adds new twist as eight Housemates face eviction tonight

Shamzydane releases new Afrobeat single ‘Alone’

I want my legacy in Nollywood to be about talent, not discrimination — Aesha Mikaelson

Why actors must learn to let go of their characters — Ebisan Arayi

I don’t care about assumptions people make about me — Seyi Hunter

Boko Haram commander, three fighters, woman surrender to troops in Borno

Transfer: Arsenal sends fresh message to Julian Alvarez

I only get approached by younger men – Venita Akpofure

LaLiga: Ejuke savours Sevilla’s away victory over Athletic Bilbao

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How Ridima Is Changing the Way Nigerians Buy, Sell and Think About Gift Cards